AOKANG Enters India Market, Global Marketing Network Layout Speed Up

AOKANG's first store in India opened in New Delhi.

"What we bring to India is not just a single product, but also a consumption concept, a taste of life and a fashion trend in the footwear industry."

Wang Zhentao, President of AOKANG, said.

ANIRUDHBANERJEE, a senior professional manager from India and general manager of AOKANG India company, said: "the first AOKANG store has chosen to enter the most powerful MGFMetropolitanMall in India.

As the first step in brand promotion, we will enhance our visibility by setting up an image store and entering the core shopping center.

Of course, unlike the Chinese market, the development of AOKANG India market will choose to develop franchisees. "

ANIRUDHBANERJEE and its marketing team are all India's first class marketing elite, and are familiar with India's marketing strategy.

It is understood that in 2008, AOKANG India will make significant breakthroughs in channel construction, including the development of agent wholesale stores and main store stores, and the number of shops is expected to reach about one hundred.

In June 18th last year, the three major international companies of AOKANG, India, the United States and Hongkong started on the same day. The India managers of all colors conducted a week of corporate culture training and market inspection activities at AOKANG group headquarters.

At present, after 9 months of careful operation, AOKANG India has begun to comprehensively layout the marketing network of India market.

According to introducing, at present, the construction of AOKANG overseas marketing network is all localization operation, AOKANG will not carry out management output.

By 2010, the total number of AOKANG's overseas stores is expected to reach more than 1000.