How Can We Introduce Our Costumes To Our Customers To Defeat Our Competitors?

We usually sell in the engineering, often customers tell us, this clothing XX company also told me, XX company said their clothing is the best.

How should we persuade such a situation?

What's more, below are the common selling techniques and skills in this situation.

First, do not belittle opponents.

1, you should depreciate your opponent. It may be that the client has some origins with his opponent, for example, he is using his opponent's clothes now, his friend is using it, or he thinks his opponent's clothes are good. If you degrade it means that he has no vision and is making mistakes, he will immediately resent it.

2, do not arbitrarily belittle your competitors, especially when your opponent's market share or sales are good, how can you become your competitors because of how the other side really does not perform well? You can belittle your competitors unrealistically, which will only make the customers feel that you are not trustworthy.

3, when it comes to opponents, they say others are bad. Customers will think you are guilty.

Quality is a problem.

Two, compare your three strengths with your competitors' three weaknesses.

As the saying goes, goods are better than three. Any product has its own advantages and disadvantages. When making the introduction of clothes, the attractive booth design can make the exhibitors' competitiveness become radiant.

If you want to make your word-of-mouth better, you must be professional. Secondly, you should always do well in service, and keep a pragmatic attitude in the process of reception and introduction.

You should compare the three strong points of the past with the three weaknesses of the other side, even if the same grade of clothing is objectively compared with you, it will immediately appear.

Three, unique selling point

The only selling point is that we have.

There is a good saying that the mind is everything.

For business newcomers, mentality is especially important.

Newcomers must be mindless. Don't aim too high or too thin.

Just as everyone has a unique personality, any clothing has its own unique selling points. When introducing clothing, it highlights and emphasizes the importance of these unique selling points, which can increase the odds of success in sales.